Resume
Sonja Johnson | Marketing and International Business
Relevant Experience
May/24 - August/24
DIRECTOR OF OPERATIONS (WATERFRONT)
YMCA of the North
Camp St. Croix
Hudson, WI
As the waterfront team lead, I was the main point of contact for all waterfront activities. I managed a team of 11 lifeguards, overseeing daily schedules, coordinating beachfront activities, and leading training sessions. I ensured the safety and organization of all waterfront programs, including open swim, sailing, and paddling lessons. I also prepared materials for waterfront audits, maintained up-to-date safety equipment, and ensured compliance with health and safety regulations. Additionally, I communicated with staff across day and overnight camps, providing updates on water conditions, safety concerns, and lifeguard operations.
Sept 2022 - Present
UNIVERSITY STUDENT EMPLOYEE
(LIFEGUARD)
Marquette University
Campus Recreation Center
Milwaukee, WI
I worked closely with swimmers during lessons, club practices, and open swim sessions, ensuring a safe and supportive environment. Beyond lifeguarding, I took responsibility for maintaining the pool, regulating water quality, and keeping the area organized. This experience strengthened my ability to multitask, problem-solve, and pay close attention to detail—skills that translate well into marketing, where organization and adaptability are key.
Education
Aug 2022 - May 2026
MARQUETTE UNIVERSITY
3rd Year Undergrad
Marketing and International Business
Milwaukee, WI
Currently a junior at Marquette University, pursuing a degree in Marketing and International Business, with a strong interest in marketing, content creation, and brand strategy. Through my coursework, I have developed skills in writing, research, and digital marketing, as well as proficiency in Microsoft Word, PowerPoint, and Excel. I have experience creating and delivering presentations, working collaboratively in team settings, and paying close attention to detail in all aspects of my work. I am highly organized, eager to learn, and excited to apply my skills in a hands-on marketing internship.
Aug 2024 - Dec 2024
UNIVERSIDAD PONTIFICA COMILLAS
Undergrad Study Abroad
Madrid, Spain
During the first semester of my junior year, I had the incredible opportunity to study abroad at Universidad Pontificia Comillas in Madrid, Spain. This experience fully immersed me in a new culture, allowing me to adapt to a different way of life, embrace new perspectives, and navigate the challenges of living independently in a foreign country. Exploring Madrid’s vibrant city life, engaging with international peers, and experiencing Spain’s rich traditions deepened my global awareness and adaptability. Academically, I expanded my marketing skills by studying consumer behavior in European markets, working on hands-on projects, and analyzing real-world business cases from an international perspective. This experience not only strengthened my strategic thinking and cross-cultural communication but also enhanced my ability to approach marketing with a more global and innovative mindset.
Professional Skillset
Hard Skills:
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Market Research & Consumer Analysis
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Branding & Digital Marketing Strategy
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Content Creation & Copywriting
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Competitive & Data Analysis
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Financial Forecasting & Business Strategy
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Marketing Campaign Development
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Presentation & Public Speaking
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Microsoft Office & Adobe Creative Suite
Soft Skills:
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Adaptability & Cross-Cultural Communication
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Creativity & Problem-Solving
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Teamwork & Leadership
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Time Management & Organization
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Strategic Thinking & Customer Focus
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Independence & Self-Motivation
Languages
English (Native)
Spanish (proficient)
Certifications
HubSpot Inbound Marketing
Semrush Beginner SEO
HubSpot Email Marketing
